China-based company scrapes plans to sell Steve Jobs action figure

Some companies want to make a quick buck from the iconic inventor, Steve Jobs. A China-based firm has scrapped plans to market an action figure made to resemble the late Apple founder Steve Jobs following "immense pressure" from lawyers.

Chinese firm In Icons had planned to offer the one-foot-tall, lifelike figure dressed in Jobs' trademark black mock turtleneck, rimless glasses and jeans.

But the company posted a statement on its website on Sunday saying it had received 'immense pressure' to drop the plan and made the decision out of 'heartfelt sensitivity to the feelings of the Jobs family'.

The company's website (inicons.com) shows the figurine in lifelike poses alongside famous Jobs quotes, such as: "If you live each day as if it was your last, someday you'll most certainly be right."

The company manufacturing the dolls, Hong Kong-based DiD Corp, insisted earlier this month that the doll was not a toy, but a sincere tribute to the iconic innovator.

"We didn't put anything related to the Apple brand or Apple products, nor did we smear the image of Jobs," a DiD Corp official told AFP earlier this month. "We are making this for Apple fans."

Last year Apple -- the maker of iPhones, iPads, iPods and Macintosh computers -- blocked the sale of unauthorized Steve Jobs bobble-head dolls made by a different company in China.
Jobs died on October 5 at the age of 56 after battling cancer for several years.

DiD Corp also offers military action figures and one of US President Barack Obama, according to its website.